2018-19 Ambassador President

Kelly Reykdal (2019-2021)   

Kelly obtained her Bachelors degree in Business Administration from the University of Minnesota-Duluth and works as a Customer Development Manager for ConAgra Brands. In 2009, Kelly was crowned South Wind Princess of the St. Paul Winter Carnival. During her year representing Saint Paul, Kelly gained first-hand exposure to the Ambassadors of the St Paul Winter Carnival and witnessed the impact their volunteerism had on the community. She joined the Ambassador organization in 2010 and has served on several committees over the years. Kelly has served on the Social Committee, as Treasurer, Vice President, and most recently served for two years as President of the Ambassadors of the St Paul Winter Carnival. Kelly's volunteerism extends far beyond the borders of St Paul, as she serves as Co-President of the 622 Education Foundation and spent 10 years on the Twin Cities 1 Mile committee, serving as Registration Chair. Kelly and her husband live in South Minneapolis and enjoy traveling, cooking, golf, and home renovation projects. Kelly is very proud to have served as President of the Saint Paul Winter Carnival Ambassador Organization for two terms and looks forward to seeing how inclusivity and community continue to be a driving force for the organization.

Lynn Natus (2018-2019)  

I have spent countless years volunteering my time in my community and surrounding festivals.  I have been a part of the Rice Street Festival for 18 years and have chaired many events such as the day in the park, Queen Candidate’s, parade, etc. I have also served in the Vice President role of the North End Business Club for 5 years and on the board 15 years. Over the past several years I have spent a majority of my volunteer time volunteering for the St. Paul Winter Carnival in several capacities.  I have served on the Ambassador board for 3 years and in that time I created the Spring Fundraiser; an event that still exists today. I still continue to volunteer my time with this event, and other Ambassador events as an Ambassador member.  I had the wonderful pleasure of serving as Lady of Boreas in 2013 and continue to volunteer with the Star of Boreas. I also serve as a board member for the Spirits of Carnival and have done so for the past 3 years. This event raises fund for the Winter Carnival. Over the past year I have started volunteering at Shalom Home and have been working with Hospice patients. In my free time I enjoy spending time with my friends and family, and running my business Mama T’s.




Melissa Hoffbeck (2017-2018) 

Melissa Hoffbeck became involved with the Winter Carnival in 2013 when she was named "Aurora" Queen of the Snows.  After that exciting year came to an end, she participated in hosting the Visiting Dignitaries, served as Royal Coordinator to the 2016 Royal Family, and currently serves as the Treasurer of the Former Queens.  Melissa joined the Ambassador Board in 2015 and chaired the Red vs. Blue Bartender Challenge, which is the Ambassadors Spring fundraiser, served on the the Directory Committee, and served as Vice-president in 2016 -17.

“Being a part of Winter Carnival has been, and will always be, one of the best decisions I've made.  The people are what make this organization and overall Winter Carnival so wonderful and magical.  The Ambassadors is an organization that gives in so many ways.  It's rewarding to be part of this group and to continue moving the organization forward to do it's great work.  I think everyone should be part of this great organization.”


Cathy Schneeman (2016 -2017) 

Cathy Schneeman became involved with the Winter Carnival in 2009, when her husband, Chris, was named King Boreas.  After that exciting year, she participated in hosting the Visiting Royalty, chairing the Sal & Francesca LoBaido Volunteer Dinner, and helping to organize the King’s Brunch and other Boreas activities.  Cathy joined the Ambassador Board in 2011, and chaired the Directory Committee, served as Treasurer in 2013 – 2015 and as Vice-president in 2015-16, she chaired the Moonglow Reception.

“Belonging to the Ambassador Board has been a highlight of my experience with Winter Carnival.  The good the Ambassadors do as a support to the Royal Ladies, the Royal Family, and all of Carnival is impressive, and I feel fortunate to be part of this great organization!” 







Shelley Bruno, (2015-2016)

Shelley Bruno is the current President of the Ambassadors of the SPFHF. She has been a member of the Ambassadors since 2012 and first became involved in Carnival in 2011 when her husband become a Vulcan better known as Sparky 2011.

Looking for a great way to give back the St. Paul Winter Carnival she joined the board. Since then Shelley has served on the member socials and merchandise committee for three years. 


She currently resides in Stillwater with husband Lou and two daughters. She currently works in Eagan as a domestic transportation manager for an International Freight Forwarder.  Besides spending time with her family she enjoys traveling, movies or getting together with friends for dinner.





Amy Mauzy, (2014-2015)

Amy Mauzy was the President of the Ambassadors of the SPFHF from 2014-2015. She has been a member of the Ambassadors since 2010 and first became involved in Carnival in 2009 where she was heavily involved through her work in local media.  

Amy served on the Ambassadors Crowns and Gowns Fashion Show committee for three years and also volunteered her time with the Carnival coronation committee for two years.  Amy and her husband, Rob were honored to be the St. Paul Winter Carnival Festival co-chairs in 2011-2012.  An exciting challenge that really drove home the meaning of what an army of volunteers do to help make Winter Carnival, the 'Coolest Celebration on Earth'.  In addition, she was just elected to her 2nd term as Secretary for the Board of Directors of the St. Paul Festival and Heritage Foundation.  

She currently resides in Hopkins with Rob, a former Mpls Aquatennial Captain and current Board Member.  She works in Bloomington at a local non profit, The Miracles of Mitch Foundation, who help children with cancer and their  families with non medical needs and grants.  They have no free time. 




Emily (Pearson) Bly, (2013-2014)

Emily (Pearson) Bly was the President of the Ambassadors of the SPFHF from 2013-2014. She has been a member of the Ambassadors since 2010. She first became invovled in Carnival when she was crowned the 2009 West Wind Princess, and she hasn't stopped volunteering in the carnival community since.

Emily served on the Queen of the Snows Candidate committee for three years, two of which she was the coordinator. After meeting her husband, the 2009 Count of Embrious Vulcan, she became involved in helping organize their annual Wounded Warrior Project fundraiser, as well as the Vulcan Victory dance. She helped redesign and coordinate the new Past Princess Association communications and website. She also assists several other carnival organizations from the West Winds to the IVR's in graphic design or coordination assistance.

She currently resides in Minnetonka with her hubby, and German Shepherd - Meisha (she's a gentle giant). She currently works in St. Paul at a local architect firm in their marketing department.  If granted any free time, she enjoys a good shopping spree, airplane ride across the country, or some quality time with friends over a pint.